Introduction
We
have been witnessing a growth in global wigs market in last couple of decades, it has been growing
quit consistently. Various research reports see this market growing at a CAGR
6.4% in next few years. As far as factors are concerned most of these research
reports state factors like increasing prevalence of hair loss in adults along
with rising demand of fashionable wigs along with fashionable hairpieces. Rising number of
cancer patients is one big reason for rising demand of wigs globally as wigs
are the most preferred option by cancer patient after their hair loss during or
after treatment.
Demand
in Canada
In
Canada specifically, the demand for wigs has been steadily increasing in recent
years. The Canadian Cancer Society estimates that over 100,000 Canadians are
living with hair loss due to cancer treatment, and many of these individuals
turn to wigs as a solution. Additionally, the growing popularity
of cosplay, Halloween costumes, and other events where wigs are commonly used
has also contributed to the growth of the wigs
market in Canada. Numbers of wigs
Canada as a country demands
per year is quite amazing.
Market
Size
According
to Statistics Canada, the hair and beauty industry in Canada generates over $8
billion in revenue annually, and wigs and hairpieces are a significant
component of this industry. In recent years, number of retailers and
manufacturers of wigs Canada has is big considering the population. There are
offline as well as online retailers that cater to the Canadian market. There
are many online stores who are selling wigs in Canada and their numbers are
impressive which clearly shows that they are doing well. Like in any sector
there are big as well as small players both offline as well as online present
and such is growth in the industry that
most of them are not just surviving but making real good profits. Reason behind
success of these wig manufacturers is not just the growing sales but the margin
aspect is also playing an important role here. Margins are quite good in wigs and hairpieces which even allows companies to provide
great offers and discount to the consumers which leads to healthy competition
in the market.
Conclusion
Overall,
the growing demand for wigs in Canada can be attributed to factors such as the
increasing prevalence of hair loss, fashion trends, and the availability of a
wide range of high-quality wigs at affordable prices.
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